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What does direct placement intervention primarily require?

  1. Free career counseling sessions

  2. Aggressive marketing of hiring benefits for people with disabilities

  3. Training programs for employers only

  4. Limiting applications to specific disabilities

The correct answer is: Aggressive marketing of hiring benefits for people with disabilities

Direct placement intervention primarily requires aggressive marketing of hiring benefits for people with disabilities. This approach is crucial because effectively promoting the advantages of hiring individuals with disabilities can lead to increased employer interest and engagement in the recruitment process. This includes highlighting the unique skills, diverse perspectives, and the overall value that employees from diverse backgrounds can bring to the workplace. Furthermore, this strategy helps to combat stigma and stereotypes that might deter employers from considering candidates with disabilities, and raises awareness of the various support systems and resources available to facilitate successful employment outcomes. By actively marketing these benefits, rehabilitation counselors can foster a more inclusive hiring environment and encourage employers to recognize the advantages of tapping into this talent pool. The other options, while relevant in various contexts, do not specifically align with the primary focus of direct placement interventions, which is to promote and facilitate employment opportunities for persons with disabilities through strategic outreach and marketing efforts.